If you watch any late night show Thursday night, make it “Conan” on TBS. Brandon Rice, who styles hair at Style Tee Salon, in Wilkes-Barre, will be responsible for something you’ll see on the show: the hair on Conan’s guest, Paige from E!’s “Total Divas.”
Weekender spoke with Rice in August about landing the WWE wrestler as a client. She found his work on Instagram.
“I’ve always been one of those people that said it wasn’t important to use social media,” Rice said. “I kind of was pushed into putting my work on social media. Colleagues and friends were telling me that’s the best way to push your product. It’s free advertisement. It’s a great way to get your work out there and your art out there — whatever your canvas may be. It can instantly be seen by potentially millions of people.”
Now his work will be seen by millions of people — when Paige sits down next to Conan O’Brien.
“It’s been insane to walk into these historical studios and get an opportunity like this all because of hair,” Rice told Weekender while backstage.
The stylist said he gave Paige a quick color refresh and style for her interview with the iconic host.
‘Conan’ starts at 11 p.m.
Reach Justin Adam Brown at 570-991-6652 or on Twitter @TLArts. Follow him on Instagram and Snapchat @justinadambrown